Customer experience has become one of the top drivers of conversion and brand loyalty – essentially serving as a powerful marketing tool in itself. This article ... continue reading
June 11 2019
Marketing
April 18 2019
Blogging
7 Considerations for Small Businesses on Content Strategy
Source: Pexels
Whether you have an online business, a local packaging shop or even a cafe, you are always looking for ideas to make your ... continue reading
March 15 2019
Automation
Send in the Robots: 5 Ways Artificial Intelligence Makes Content Creation Easier
Artificial Intelligence (AI) is affecting almost every industry, and slowing becoming an integral part of our everyday lives, both at work and in the home ... continue reading
March 07 2019
SEO
Three Small Changes That Make A Big Difference To SEO
Even if you’ve got your website’s SEO more or less down, there’s always room for improvement. If you know what you’re ... continue reading
March 06 2019
Email Marketing
Growing your Fan Base: How to Turn Customers into Advocates with Email Marketing
In an age where consumers are placing greater emphasis on trust and authenticity, brand-driven content has not had the impact it once did. Finding ... continue reading
February 14 2019
Themes
Popular Themes for WordPress 5.0 in 2019
WordPress 5.0 has become the talk of the town because of the Gutenberg Editor.
We've compiled a list of WordPress themes we expect ... continue reading
January 22 2019
Annoucements
New email service available! WP_Mail()
We’re very happy to announce that we’ve added WordPress’s wp_mail() as a carrier service to our email component!
If the additional costs of SparkPost dissuaded you from using our plugin in the past, please consider coming back on board!
Did you know we’re using our plugin + WordPress to send these emails?
For example I’m writing this message in a blog post’s excerpt field which is then used in the generation of an automated email.
Now that wp_mail() has been added as a service we’re no longer bound to using SparkPost and can use whatever SMTP service we’ve connected to WordPress to send our emails!
Click the link below to keep reading about our latest addition. I talk over the drawbacks and perks of using wp_mail() as a service, and also address what to do with high bounce rates.
January 21 2019
Analytics
4 YouTube Metrics You Can Track Right Now
Many people assume that the only thing you need to be successful on YouTube is creativity. Creativity can be an important skillset. The more creative ... continue reading
January 05 2019
Annoucements
Newest addition to Inbound PRO: Sendlane Integration
Inbound Now has added a new extension to its library! Keep reading to learn more about our Sendlane extension.
December 20 2018
Marketing
How to Create a Conversion-Powered Content Strategy on LinkedIn
As a company, you’re probably using LinkedIn to display all your past work history in one place and to connect with other professionals in ... continue reading