A Tutorial for GeoTargeting Popups
Interested in delayed or scroll based geo-targeted popups?
Maybe you are an Inbound Now user who wants to capture a new newsletter subscriber 20 seconds into their reading session. Or maybe you’d like to toss them a popup once they’ve scrolled to the bottom of your page? (That’s how I like to do it. It shows commitment ? )
In this article I will show you how I setup geo-targeted popup inside my sandbox environment that targeted only visitors from the United States. This can easily be translated to your live WordPress installationand configured in nearly way you can imagine.
The Plugins
I. GeoTargeting Lite – WordPress Geolocation
Description
Based on Maxmind GeoIP2 data Geo Targeting plugin for WordPress will let you create dynamic content based on your users’ country. This plugin extends the powers of WordPress Popups Plugin to include geo-location targeting as well as adds shortcode for content gated by country.
Free Version
Pro Version ? Geotargeting Pro
II. WordPress Popups Plugin
Description
The new Popups plugin can display multiple popups. Is the perfect solution to increase your social followers, add call to actions, increase your mailing lists by adding a form like mailchimp or to display any important message in a simple popup.
It’s compatible with the major form plugins like (read FAQ):
- Inbound Now
- Gravity Forms
- Ninja Forms
- Contact form 7
- USP Forms
- Infusion Soft
- Jetpack
- Mailpoet
- Mailchimp for WP
- Postmatic
- Any generic form
- Facebook Login popups using the Facebook login pro plugin
Free Version
Pro Version ? Popups Premium
Setting up the plugins
I. Installation
Here you can see which two plugins by what authors are installed. Both of these plugins are available for free in the WordPress.org directory.
II. Setup WordPress Popups Plugin
A. Enable Ajax
In my case the WordPress instance was being cached so this Popups plugin prompted me to turn on Ajax mode. Later I learned I would need to do the same thing with the Geotargeting Lite plugin.
II Creating your first popup
Here’s a video of me creating a delayed popup that targets users in the United States. Apologies over the audio. Hopes to my production value improving over the years.
Here’s a popup example where the developer put their time into the presentation. Are you looking for a custom setup? Try the group over at Codeable.io.
III. Setup Geotargeting Lite
There are not many settings here to setup. Just like popups plugin, this plugin does offer an Ajax mode that may enhance performance with pages using caching. I am not certain it is required for your hosting environment. It would be a good question to ask the developer. If you wanted to be 100% safe it will be better to pick up the professional version.
IV. Final Summary
I personally think it’s worth it to get the premium version of each plugin. It would cost about $84.00 per year per site if you purchased a single site license for both plugins.
Of course Inbound Now shortcodes will work inside of the popup.
Cheers!Hudson Atwell is a co-founder and current administrator of Inbound Now. Consider hiring him through the Codeable.io Agency or connecting with him professionally through LinkedIn.